What is Google+?

Posted on May 16, 2012 by katie

As social media becomes more and more present in our daily lives, there are many new platforms launching- and sometime’s it’s hard to keep track of them all. In November 2011, Google launched Google+, a social networking platform, with the hope of rivalling Facebook. Apparently, Google claims that other social networks do not do enough for their users, so they … Read More »

How To Remove Pictures from Google Image Search

Posted on May 15, 2012 by pschat

Did you see a picture on Google Image Search that is infringing your copyright? Or came across a picture of yourself that you’d rather not see there, available to the whole wide world? Then keep reading as I will explain you how to remove an image from Google Image Search. Different ways to remove images from Google Image Search 1) Delete … Read More »

The History of Social Media

Posted on May 11, 2012 by katie

Social Media is such a large part of our lives today but it had to start somewhere. We have conducted some research and have put together a brief timeline of Social Media history for your enjoyment. 1971: The first email was sent. And as circumstances had it, the two computer were sitting right beside each other. 1978: BBS (Bulletin Board Systems) … Read More »

How & Why You Should Become An Authority

Posted on May 11, 2012 by pschat

Today’s post is more strategic in nature and aims to explain why it is so important to become an authority in your market niche, and how to achieve this. There are several benefits of being an authority on the web about a certain topic, including: High rankings: being the authority that you are, you add expert content to your website … Read More »

5 Social Media Trends for 2012

Posted on May 9, 2012 by katie

Social Media is always fast-paced and always changing. There are constant new platforms arising and new trends to learn about, that sometimes it’s hard to keep track of what’s coming and what’s going. However, after doing some research into social media trends for 2012 we found a list of five major factors that will be integrated into social media this … Read More »

Using Multi-Channel Funnels in Google Analytics

Posted on May 8, 2012 by pschat

If you’re a business owner using a website to promote your business and interact with your target audience, you should use a web analytics program, such as Google Analytics. This allows you to see what happens on your site and enables you to improve your website to generate more conversions, for example. Web analytics programs can usually show you tons of interesting … Read More »

How to Move Your Website to a Different Host

Posted on May 3, 2012 by pschat

If you’re thinking about moving your website to a different host, but don’t know really how to do this – you’ve come to the right place. In this article we’ll cover what you need to know to successfully move your site from host A to host B. First of all, if you move your site, your domain name (i.e. www.example.com) … Read More »

New: Google AdWords for Video

Posted on April 27, 2012 by pschat

Video content and advertising is very powerful and is growing. It’s a perfect way for businesses owners to showcase their product or services. For consumers it’s more interesting and engaging to look at then text ads. And so, Google brings you AdWords for Video: The purpose of this is to help every business out there play big on YouTube. That … Read More »

Avoid Google’s Over-Optimization Penalty!

Posted on April 25, 2012 by pschat

There has been some conversations going on in the SEO world about how Google will soon begin to penalize those websites that it deems “over-optimized”. Today we want to share with you six tips that you should implement to avoid getting hit by this new penalty. It’s always better to prevent than to cure, I believe they say. Let’s go through … Read More »

“Google AdWords” – [New Matching Behaviour]

Posted on April 23, 2012 by pschat

Google AdWords will soon release an update that changes the matching behaviour of keywords in the AdWords online advertising system. This is important to be aware of as the matching options will for a big part determine how many people you reach (along with geographic location targeting settings for example). Having very broad keyword targeting can make your ads show for irrelevant … Read More »